Skip to main content
European Commission logo
Cancer Screening, Diagnosis and Care

European guidelines on breast cancer screening and diagnosis


Select a topic

Screening









Select a topxic

Diagnosis








Select presentation view


Select a profile



7. Inviting women to screening programmes



Overview


Informing about benefits and harms: Infographics in addition to plain language

Issued on: May 2019

Healthcare question

Healthcare question

Should infographics vs. plain language with or without numbers be used for informing women about the benefits and harms of participating in an organised population-based breast cancer screening programme?

Recommendation

Recommendation

The ECIBC's Guidelines Development Group (GDG) suggests using infographics in addition to plain language with numbers over plain language with numbers alone for informing women about the benefits and harms of participating in an organised population-based breast cancer screening programme.

Recommendation strength

Conditional recommendation
Low certainty of the evidence

Justification

Justification

The GDG based this decision on the balance between desirable and undesirable effects that probably favours the intervention and the fact that the intervention would probably increase equity and is probably acceptable and feasible.

Subgroup considerations

Subgroup considerations

Language barriers and barriers based on numeracy and education may exist and may require specific communication strategies. The GDG developed specific recommendations on how to invite socially disadvantaged women and non-native speaking women to an organised breast cancer screening programme, these recommendations are available on our website.

Considerations for implementation and policy making

Considerations

The following points should be taken into account when implementing this type of intervention:

  • Considering the strong recommendation on using numbers in addition to plain language for informing women about the benefits and harms of participating in an organised breast cancer screening programme, infographics should be offered in addition to plain language with numbers.
  • If information (including the numbers) is not provided appropriately, confusion may arise and certain subgroups (e.g. those with less numeracy skills) may be at a disadvantage.
  • The GDG considered advantageous to pre-test the presentation format before and during implementation of the recommendation.
  • Information should be provided taking into account the age of the target population of the recommendation.
  • According to a Cochrane review, when communicating risk reductions, relative risk reduction, compared with absolute risk reduction, may be perceived to be larger and is more likely to be persuasive (Akl EA, 2011).
  • The information should be provided using the same denominators for all the outcomes presented.

Research priorities

Research priorities

Specific studies on the impact of these approaches in mammography screening should be encouraged and implemented, with particular attention to the effect on certain subgroups of the population, especially those with less numeracy skills.

Supporting material

yes